Interviewing Customers No. 1

The opportunity I found was late night food options in Gainesville. Anytime I am hungry at night, I always am disappointed by the options of food I have, and I wanted to see if my peers felt the same way. I think the need for late night food is mostly found in college aged students, so I tried to interview only college aged people.

I asked each potential customer the following questions:
1) What time do you think most food establishments in Gainesville close?
2) Tell me about your last late night eating experience.
3) Name between 1 and 3 food places close to campus that are open late?
4) Would you say you are satisfied, moderate, or dissatisfied with the amount of food establishments open late in Gainesville?

I think after talking to potential customers I saw that people wanted more options as well. I think there is definitely a need for late night food options closer to UF campus. I also had some people say that it wasn't that there wasn't food open, rather there wasn't any healthy options open.

I found it super uncomfortable to approach strangers and ask them to participate. My strategy was to talk to them for a little bit before actually beginning the filming so that we would both be more comfortable around each other. No one turned me down to be interviewed though, so I think people are less inconvenienced by being interviewed than I thought.